The Blue Highway Fest was founded in 2022 with one goal in mind: to breathe fresh life back into our region by celebrating the music, culture, and heritage that was born here. For nearly a week, the festival fills our hills with sound—and this year, GoodTimes is once again stepping in as the after-hours home for food, music, and late-night gathering. Each night, we’ll kick off just before the main festival winds down, and when the featured artist wraps up, the stage opens for anyone who wants to pick. Hungry? Hot? Not ready for the night to end? GoodTimes is where you’ll want to land. And on Sunday, we’re closing it all out with one big afterparty you won’t want to miss. All free of charge!

THURSDAY 10/9 – Huff&Company | 9PM–12AM

Rooted in the rolling hills of Southwest Virginia, Huff & Company is an acoustic Americana/roots band that plays with grit, harmony, and heart. Inspired by artists like Sierra Hull, Billy Strings, and Turnpike Troubadours, their sound blends bluegrass, soul, storytelling, and small-town truth. Their originals hit just as hard as their covers—one listener called them “truly cream of the crop”—and every set feels like a front porch session turned festival finale.

FRIDAY 10/10 – The Broken Chordz Band | 7PM–10PM

Picture five dads jamming in a garage—now turn the volume up, tighten the groove, and throw them onstage with the kind of chemistry you can’t fake. The Broken Chordz Band blends country, rock, and blues into one soulful, good-time sound. With David Webb (lead), Jason Rhoton (rhythm), Jon Hammonds (bass), Eddie Hood (keys), and Chad Hood (drums), they play like brothers, laugh like friends, and leave the crowd buzzing every time.

SATURDAY 10/11 – Jason Lloyd | 9PM–12AM

A one-man-band with the stage presence of five, Jason Lloyd brings an electric mix of golden-era classics and modern hits—all played live with a level of talent that gets the whole room moving. Based out of Jonesborough, TN, he’s known for switching instruments mid-song, surprising the crowd with guest musicians, and turning a regular night into a full-blown experience. If you’ve never seen him live, this is your sign.

SUNDAY 10/12 – Redd & the Paper Flowers | 6PM–8PM

One of the most exciting emerging folk acts out of Appalachia, Redd & the Paper Flowers bring a sound that’s intimate, haunting, and rooted in place. Formed in Knoxville, TN, the band features Redd Daugherty (guitar), Katie Adams (upright bass), Colleen d’Alelio (cello), and Gavin Gregg (mandolin). Their debut album Appalachian Bell Jar speaks to the beauty and heartbreak of East Tennessee, and they’re already on track to be the next breakout name in folk. With a second album on the way in early 2026 and a tour schedule that barely lets up, this is the kind of show people will brag about catching early.

After the Bands: Open Pickin’ Every Night

When the featured artist wraps up, the mics stay hot and the stage opens up. Bring your instrument, your voice, or just a chair—because the music doesn’t stop when the set ends.

Whether you’re cooling off, grabbing dinner and a drink, or keeping the party rolling long after the festival grounds quiet down—GoodTimes is the spot. And don’t forget: we’re throwing one big afterparty on Sunday to close it all out.